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Holly McCord Duncan

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What The Data Says About College Applications in 2020–21 — Smart College Admission

Rumors and conjecture about what would happen with application numbers have caused great worry for many. The data is rolling in and here…

Jan 31, 2021

What The Data Says About College Applications in 2020–21 — Smart College Admission

Jan 31, 2021

To Test or Not To Test? That Is the Question.

Sorry Shakespeare, but you didn’t apply to college during a pandemic and we have priorities!

May 1, 2021

May 1, 2021

College Planning Tips for Quarantine — updated for 2021 — Smart College Admission

If you are a junior in high school right now and thinking about applying to college next year you may have a lot of questions and possibly…

Apr 17, 2020

College Planning Tips for Quarantine — updated for 2021 — Smart College Admission

Apr 17, 2020

The Cheapest College Might Leave You With Higher Debt. I’ll Prove it!

When I meet with families starting the college search process the cost of college is often a huge worry. I get it, 78% of Americans live…

Aug 13, 2019

Aug 13, 2019

Stop Asking “How Much Does College Cost?” Ask This Instead.

When I was a college admission officer I gave more presentations than I can count. They were fairly predictable and at the end, someone…

May 21, 2019

May 21, 2019

What You Probably Don’t Know About the SAT But Should

IT IS DIFFERENT THAN YOUR USUAL SCHOOL TEST

May 20, 2019

May 20, 2019

What is an Optimal Child and What Are We Optimizing For?

I help kids and families apply to college (the legit way for the record.) I love introducing families to schools that weren’t on their…

May 17, 2019

May 17, 2019

Holly McCord Duncan

Holly McCord Duncan

Former college admission officer with 20+ years in higher ed helping families ask the RIGHT questions so students thrive, not just survive in college.

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